SALES AND MARKETING TIPS FOR STARTERS 2

SALES AND MARKETING TIPS FOR STARTERS 2

In the last episode, I began writing on Sales and Marketing tips for starters, and I will pick it up from there today, while we run through it, and we draw the curtains on it. I shared three tips in the last episode which are; 1. Listen to your customers. 2. Advertise on all fronts. 3. Make your customers your sales department.

Having recapitulated on that, now unto the next one;

4. Be specific about what makes you different from others in business; whenever you want to market yourself, you should be able to clearly articulate and highlight what makes you different from others, what is the new thing you are bringing to the table, what is it that we have not seen anywhere and we cannot find anywhere except from you? Tell us your cost and your quality, tell us in clear terms why I should come for your own services, what do we stand to gain? Selling is all about benefit, so you should highlight what you have to offer.

5. Go out before you are out; you don’t have to wait until you have it all set, and your product is out before you begin your ad and awareness campaign.

Some businesses wait and expect to start selling their products when it is ready, but you need to start selling before it comes out, you should make a whole lot of noise about it before it comes out, because if you wait till you are fully ready before you begin your awareness ads and campaigns, then it means that no one will know about you at the start, and you will begin from ground zero before you start getting customers. But in the event that you have rolled out the drums upfront, people will await your arrival, because they will be expecting you and salivating already. So once your products and services hit town, you have an expectant and a waiting customer base.

6. Take advantage of the online buzz; In today’s world, there are many social media apps and social media platforms that you need to take full advantage of.

We have Facebook, Twitter, Instagram, LinkedIn, Whatsapp and so much more, you need to utilize these free online marketing tools and marketing options, they are creative, they are efficient, and they are effective.

You will win.

It’s the Business Guy. ‘Lamide Adenuga.

lamidebusinessguy@gmail.com    08032454647.

 

 

Lamide Adenuga is an author and an International Speaker who believes the right mentality can power anyone to success. He is a Business Development Consultant/Business Management Consultant, a well sought out for International Conference Speaker, and a Business Coach to entrepreneurs, aspiring entrepreneurs, business owners and business starters. He has been invited to various conferences and seminars far and wide, and has addressed various groups and subgroups of business leaders, and business owners. He is also an Angel of strategy and organization.

       He is a Seasoned Trainer, Conference Speaker and a Public Relations Specialist who has written articles in various newspapers, journals and magazines. He is a Personal Effectiveness columnist in OVATION International Magazine.

He is also a Television host with his Motivational telecast, “MAKING THINGS HAPPEN” on WAP TV, DSTV Channel 262. GO TV Channel 102. Startimes Channel 116 on Mondays, Wednesdays, Fridays. 8.15am.         

lamidebusinessguy.blogspot.com

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Facebook page – Lamide Adenuga Speaks.             Twitter – LammyMotivates

 

For speaking engagement bookings and enquiries;

lamidebusinessguy@gmail.com    08032454647.

CREDITS; All images used are taken from the internet. Credit goes to all original sources. Many Thanks. Lamide Adenuga.